Published by isobel.regan@dontpanicprojects.com
Published Date 05.01.2023 
All of us at Laser Red, are absolutely elated to be shortlisted for the UK Digital Excellence Awards for ‘PPC campaign of the year – B2B’ for our partnership with Solar Power NI.
Being nominated for this award means a lot to our PPC Executives that work on the account, here’s what they had to say about the nomination:
“It’s truly an honour to be recognised for such a great award. It’s a true testament to the hard work and dedication that our team strives for on a daily basis. As a team, this award brings us a sense of pride that is worth celebrating on a massive scale.”
Let’s expand more on the campaign that this nomination is all about, and the work invested into the account to achieve a great level of success.
Solar Power NI assists both homeowners and businesses to become less reliant on the grid. They were founded in 2010, and are a major player in the Northern Ireland solar panel and renewable energy installation industry.
The main aim of our campaign is to drive quality traffic to the Solar Power NI website, which results in a substantial level of reliable leads and customers. They also wanted to increase their capabilities in order to service more areas and jobs with a larger installation team.
The Solar Power campaign that we set up allowed them to meet their goal of expanding their business from 1 to 3 instalment teams by the end of the year. Not only did we meet that goal, but we are also on track to exceed that goal as they are looking at their 5th team expansion.
As a small family-run business, it’s a privilege to be considered for this award. Our team is incredibly proud, and this announcement is a fantastic way to bring an end to another successful year.
In the coming years, we have even more plans to expand our agency and develop long-lasting relationships with our fantastic client base.
As a final note, we would like to thank the Don’t Panic team for all of their assistance and support. This nomination really proves that a small local agency can achieve massive success!
